Specialist Sport Programmes

Our specialist sport division team, built up over the last 12 years, has worked on projects with 65 football and rugby clubs, sport and leisure organisations.  Testimonials - click here

We remain the only company that specialises in increasing attendances, driving all round revenue and maximising publicity.

Our programmes uniquely combine our own experience with the original work of the Stanford Research Institute in California, Team Action Management (TAM) and the Centre for Sport and Exercise Science at Sheffield Hallam University.

Robust strategies are backed by world class research in business, sport, exercise science and delivering winning performance under pressure – on and off the pitch.

Half or full day sessions are available as stand-alone or modular as part of our programmes.

Over the years we have also developed close working relationships with the leading stadia building, access, ticketing and loyalty companies and are able to offer completely independent advice to you on the best solution for your individual situation.

Click on the individual items below for more information:

Attendance Builder Programme™
Commercial Revenue Programme™
Winning team performance
Planning and profitability
Recruitment and development
Maximising positive publicity
Specialist sports marketing services
Community initiatives                                        click for more >>        click for more >>
                       

Attendance Builder Programme™ Increasing attendances Attracting new and lost fans Family based promotions Maximising match day revenue Season ticket sales Membership and loyalty programmes Implementing group booking schemes Growing the fan base
Commercial Revenue Programme™ New commercial revenue Campaign funding Sponsorship strategy and negotiation Sports rights agreements Merchandising strategy Brand alignment and sponsorship
Winning team performance Mental toughness under pressure Vision and performance goals Winning mentality strategies Sport psychology sessions Team culture development Organisational processes Data analysis application Sport Science and nutrition Player PR and crisis management
Planning and profitability Organisational development with TAM Increasing profitability Development of business plans Board and management reporting Project management Market research Event management Innovative pricing structures Organisation of club tours
Recruitment and development Senior management and staff appraisal Performance improvement programmes Team building for effective team action Incentives and motivation Human resources and employment legislation
Maximising positive publicity Research, writing and distribution of press releases Organisation of PR events and press conferences Strategic proactive media advice Monitoring of coverage and strategy feedback Management of the media in the event of a crisis Training to handle the media
Specialist sports marketing services Brand management Creative design Content generation and photography Print solutions Communications strategy Advertising and media campaigns Data handling, direct mail and fulfilment Telemarketing and sales Website and newmedia campaigns
Community initiatives Unlocking community funding Community integration Enhancing the match day experience Mascot development

For a list of clients who have used our Specialist Sport Programmes - click here

For a no obligation appointment on how our Business Performance Programmes, our
Specialist Sport Programmes and Team Action Management (TAM) can be deployed
within your organisation and for a presentation of TAM in your own offices - click here

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